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JDA Software Outlines can increase 3-way hotel operators, the margin of income

Scottsdale, AZ (NYSE) 13 October 2010

(BUSINESS WIRE) 13th October 2010 – The hotel market has never been so competitive yet, with room supply clearly require the Passenger. In addition, the ability to shop and compare prices online the expectations of travelers has increased for the lowest prices. This increased price transparency means that hoteliers should closely examine their existing practices and price segmentation or risk leaving money on the table. With high competition, price momentum, reduced margins and changes in consumer preferences, hotel operators have a different approach to help increase profits and growth market.

JDA ® Software Group, Inc. (NASDAQ: JDAS) provide remedies to these challenges, the eyes for the 12th Travel Distribution Summit’s annual trip to Chicago on 13-14 October 2010 ????. Session in his people, features and price -???? Segmentation strategies to unlock revenue Upside Today: a competitive environment, Bill Kotrba, senior director of industry strategy for JDA Software Price s and Revenue Management Group consider, as companies discover untapped revenue opportunities by using advanced segmentation and pricing strategies based on patterns of travel and shopping are based.

â? In todayâ? s ever-changing environment, what with the hotel operator to supply and demand, the additional revenue opportunities in both situations with high and low demand is essential, â? ? Kotrba said. â? Dynamic Pricing on intelligence, competitive, market and customer demands knowledge and customer segmentation based hoteliers can a competitive advantage by reducing costs and avoiding price wars and provide win and keep good customers. We are proud to be a sponsor of the eye to travel? S annual Travel Distribution Summit and we look forward to JDAâ? S overview of how companies enhance profitability and identify revenue opportunities, even if the capacity exceeds the demand. > Â ????

The conference JDA will make key recommendations to help hoteliers to maximize revenues, including:

Transition to a dynamic, price-sensitive approach to improve the revenue on every night, even in times of low demand, hotel operators have to predict the transition to a price and a revenue management approach that can help, such as customers, changes to respond in the price. Thanks to modern technology, such as revenue management sensitive to price fluctuations, the hotels an effective response to the demand, the current capacity and other market factors. This frees hotel staff less time for forecasting, analysis and computation-intensive and spend more on improving the customer experience and other strategic targets.

Use the advanced segmentation strategy: Until 10 years ago changed the price range of hotels around with different prices in different channels. This was effective because the prices are compared across different channels is relatively difficult and time consuming for a customer. In times of high demand could Hotels results by fewer parts for sale through the channels to improve at low prices. But now out of the convergence of traditional distribution channels and online channels to significant price transparency, leading to the collapse of the segmentation base channel. Therefore, hotels are now the lower segment of the left, such as discounts will be low group membership as a separate price controls at the hotels. Search for hotels to maximize their potential revenue should reduce distribution costs, and differ from the competition segmentation Check prices will help achieve the benefits and value for customers, such as discounts rooms reservations early and pay in advance.

Avoid Deep Discount: The current economic situation and the general competitive situation in the hotel industry has led to aggressive discount hotel room rates. Desperate to track or beat their competitors and reduce vacancy rates, hotels engage in price wars and competitive rates drastically reduced room in an attempt to retain market share. Deep-discount strategies lead to a spiral of non-profit can try to enormous challenges such as hotels at a lower price in the future competitive. The key to avoid deep discounting and profit spiral is price elasticity, and to understand how customers react to changes in price. The todayâ most advanced tools actually enjoy? S Price Transparency Instant recommend prices to maximize revenue and profits, avoid the often destructive deep discount. Revenue Management

is crucial for success in the travel industry and hospitality. By using the price-sensitive JDA Revenue Management solutions can reduce the risk of hotel operators declining sales and maximize return on room occupancy. Learn more about prices and JDA Revenue Management solutions for companies in the travel industry, transport, hotels and in the media, helping to achieve concrete results.

About Prices and Revenue Management JDA Software Group

JDA Price and Revenue Management Group, a global business unit within JDA Software is a leading provider of revenue managementa price sensitive? ¢ solutions to improve company profits through the balance of supply and demand through the forecast, innovative pricing and revenue management. benefits for over 25 years, businesses in the travel, transportation, hotels and the media from continuous innovation and deep expertise of JDA. Learn more about prices and JDA Revenue Management.

About JDA Software Group, Inc.

JDA ® Software Group, Inc. (NASDAQ: JDAS), The Supply Chain Company ® is a global leader in supply chain management with innovative merchandising and pricing solutions excellence. JDA helps over 6,000 enterprises of all sizes to optimal decisions, improve profitability and concrete results in the discrete manufacturing and process industries, wholesale trade, transportation, retail and service sectors. With a portfolio of integrated solutions across the supply chain from raw material to consumer, JDA operates the powerful heritage and indigenous knowledge of the market leaders, including the purchase of i2 Technologies ®, Manugistics ®, E3 ®, Arthur ® and Intactix ®. JDAâ? S multiple service options for customers with flexible configurations, quick time-to-value, lower total cost of ownership and 24 / 7 functional and technical expertise and assistance. For more information on JDA Software, visit JDA info@jda.com e-mail or follow @ JDASoftware to

Twitter.

This press release contains forward-looking statements based on the Safe Harbor provisions of the Private Securities Litigation Reform Act made in 1995. The forward-looking statements are generally identified by words such as â accompanied? can, â? â? A,? â? ensure â? â? Help, â? â? Enabler? and â? Expectations? and other words with forward-looking connotations. In this release, such forward-looking statements include, without limitation, comments that some strategies and solutions to help companies reduce the hospitality of the danger of falling sales and higher profitability. The occurrence of future events, a number of risks and uncertainties, including but not limited to: (a) our solutions may not function exactly as we expect and strategies lead to desired outcomes (b) there may be implementation and integration issues with our solutions and strategies to be associated, and (c) other risks detailed from time to time in risk factors ?????? ? Section of our filings with the Securities and Exchange Commission.

â? JDAâ? is a trademark or registered trademark of JDA Software Group Inc. any trade, product or service that is mentioned in this document with a name? JDAâ? a trademark and / or property of JDA’s Software Group, Inc.

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